DVD Jon's Doubletwist sends and shares your media

Why, you might wonder, would we want another media program -- isn't iTunes enough? But a new app called Doubletwist (by DVD Jon, creator of the old DeCSS DRM-stripping software) looks to answer that question by taking an iTunes-style interface, and expanding it to pretty much anything you'd want to do with media -- send it to your own phones and portable devices, upload it to sites like Facebook or YouTube, or even send it off to your friends, even those who don't have the app. We first heard about Doubletwist about a year ago, but there wasn't a Mac version to speak of (so who cares, right?)